Step 1 of 4 · What's your name?
What's your name?
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Send a friendship card as a link
A friendship card is an interactive link with your photos and a real message — the thing almost nobody sends, which is exactly why it lands. On Friendship Day most phones fill with identical forwarded graphics; a personal message stands out effortlessly.
It is also useful well outside the festival. Most people have never been told, specifically, why they matter to their closest friend — the register between friends is usually humour, and sincerity feels like a violation of it. Writing it removes that problem entirely.
What they actually get
Your photos do the work
Old pictures of the two of you carry the sincerity, so the message feels less like a sudden declaration and more like a shared memory.
A message that is actually specific
One real memory with details in it beats every quote you could copy. It is the difference between something scrolled past and something screenshotted.
It survives the scroll
A message in a group chat is buried by evening. A link is opened once properly and can be reopened later.
Works from any distance
Nothing to post, no timing to get wrong, and it can be scheduled for their timezone.
Best for
- Friendship Day, when everyone else is forwarding the same image
- A friend who has moved to another city or country
- Reconnecting with someone you have not spoken to in years
- Telling a best friend something you have never said out loud
- A whole group — the same thing arriving in everyone’s hands at once
What it costs
Pay per gift, no subscription. Standard is ₹99 and includes a permanent link, your photos, themes, an AI-written letter and a voice note. Plus is ₹149 and adds open tracking and live reactions. Signature is ₹399 and lets you build your own bonus pages. You can preview the whole thing before you pay.
Questions, answered
When is Friendship Day?
In India and much of the world it falls on the first Sunday of August. Some countries observe it on 30 July, which is the date the United Nations designates as International Day of Friendship.
What should I write to a best friend?
Two sentences beats a paragraph. One specific memory — not “all our memories”, one real thing that happened with details in it — and one thing they do that you value, named plainly. “You are always there for me” is a greeting card; naming the actual incident is a message.
Can I send it to a friend I have lost touch with?
It works well for exactly that. The hardest part of reconnecting is the opening, and leading with a shared photo and a specific memory answers the unspoken question of why now. A festival gives you a natural reason that needs no explanation.
Can I send the same one to a group?
Yes. Group gifting between friends is usually better as one shared thing than as individual presents nobody can match, and everyone receiving the same card at once works well for a scattered group.
Is it strange to send something sincere to a friend?
People worry about this far more than recipients do. Nobody has ever been annoyed to discover that a friend values them, and friends receive this kind of message so rarely that it tends to be remembered for years.
Does the person receiving it need an app or an account?
No. They tap the link and it opens straight in their phone browser — no app to install, no signup, no login. That is deliberate: anything requiring an install does not get opened.
How much does it cost?
It is pay-per-gift with no subscription. Standard is ₹99 and includes a permanent link, your photos, themes, an AI-written letter and a voice note. Plus is ₹149 and adds open tracking and live reactions, so you know the moment they open it. Signature is ₹399 and lets you add your own bonus pages with photos, notes and interactive blocks.
Can I see it before I pay?
Yes. You can preview the entire experience exactly as your recipient will see it, on your own phone, before paying. If a line makes you wince, you can rewrite it first.
How long does the link last?
Permanently. It does not expire, so they can reopen it years later. That is usually the point — a message in a chat thread is buried by the evening.
Can I schedule it to arrive at a specific time?
Yes. You can schedule the gift to unlock at a particular moment — midnight on the day, or the right hour in their timezone if they are in another country.